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<strong>Subject:</strong><br />Zetas Philanthropy<br /><br /> Poster Message:
Can someone help me understand this? “Zeta Tau Alpha’s national philanthropy is breast cancer education and awareness.” As a woman I understand that breast cancer is a huge thing and is very serious and it will affect my life in some way, shape, or form. But honestly c’mon I can’t name one woman who wouldn't know what breast cancer is and how serious it is (I mean every cancer is serious LOL). These women raise thousands of dollars to educate and draw awareness to something that people are already educated and aware about. Look up “pink-washing”, it’s a huge thing and Zeta is part of it. It’s a disgusting business tactic to draw in consumers and generate more money by branding and exploiting a disease. The thousands upon thousands of dollars that zeta raises should be donated to research for a cure. Just research it. Zeta is one of the many organizations and philanthropies that are creating a massive problem with their redundant amount of breast cancer education and awareness driven programs. These programs are blowing the deadliness and impact of the disease out of proportion in today’s day and age and it’s caused the public to think that breast cancer is like an “epidemic”. research it, it’s true! It is making women too anxious about their chances of developing breast cancer. If Zeta doesn’t want to donate their philanthropy money to breast cancer research that would make an ACTUAL contribution then they should change their philanthropy to educating and raising awareness for a different type of cancer. Breast cancer is the most common cancer diagnosis. Obviously people don’t need to be further educated or made aware of breast cancer. PEOPLE WANT A CURE. The 5 year survival rate for invasive breast cancer is a wopping 91%! The 10 year survival rate for invasive breast cancer is 84%! The 5 year survival rate for cancer that is only located in the breast is 99%! The survival rate is massive compared to other cancers. I think Zeta focuses on breast cancer in the wrong way. They take the commonality of it as a bad sign instead of recognizing that despite breast cancer being the most common cancer, it has the 5th highest survival rate of all cancers with prostate cancer having the highest survival rate, thyroid as the 2nd, testis as the 3rd, and skin cancer as the 4th. In no way am I trying to downplay how awful breast cancer is. I just think that Zeta could be doing more with their immense philanthropy platform.