re-rushing as a sophomore?

My best friend rushed freshman year and it went horribly for her. Not really sure why tbh, because she's pretty, fun, outgoing etc but she got dropped from literally every house she liked and was left with only a few by prefs. She dropped out of rush and rushed again as a sophomore, only got dropped by a couple houses and ended up with a bid from zeta which she loved (and they also dropped her after round one the previous year). I tell so many people this story because re rushing can honestly be a completely different experience and I think if you're considering It, you should go for it